The first use is disproportionately important for a successful app. It’s here that the minimal details matter and can create a great first impression, avoiding that your app is one of the 70% that gets uninstalled after first use. Onboarding: Uma questão de sobrevivência – Nelson Vasconcelos from Nelson Vasconcelos
Youse is one of the largest Brazilian insurtechs. Here’s a collection of some of my work as a Lead Mobile Designer from 2016 to 2017, including a Material Design prototype made in Framer.
The design process of Radar CPF feature from GuiaBolso based on user testing, analytics and a high fidelity prototype with CSS animations and working text inputs.
How can we improve routine tasks experience using gestures and shortcuts and increase engagement and retention?
How an entire company’s strategy changed from apps to the mobile web, starting with a small experiment.
One of the most relevant works of my career. Being bold and investing in Android
